Nonprofits turn to technology to reach community members

Nonprofits turn to technology to reach community members

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PHILADELPHIA (KYW Newsradio) — Philadelphia-area nonprofits are feeling a strain financially as COVID-19 restrictions continue.

The economic effects of the coronavirus pandemic have especially hurt local nonprofits as most rely on individual and corporate donations, funds that Francisco Cortez, executive director of Galaei, says are vital to the survival of the organization.

“Overall, the organization has been impacted by the coronavirus. And we’re saddened that we can’t provide that one-on-one in-person support,” Cortez said. 

Cortes adds local and federal policymakers shouldn’t forget about nonprofits, which are on the front lines of caring for the nation’s most vulnerable populations, like those served by Galaei — Latinx and LGBTQI youth. 

But even with limited funds, they still continue to offer many services online.

“We continue to remain open through our virtual space and so utilizing our social media like Instagram and Facebook,” Cortez said. 

Chris Bartlet, executive director of the William Way Community Center, says despite the doors being closed, other nonprofits are also turning to online platforms to reach potential donors and community members.

“We’re in touch with LGBTQ folks to hear how best to support them during these challenging times and implementing remote programs to meet those needs,” Bartlet said.

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